Accessibility helpSkip to navigationSkip to contentSkip to footer
  • Sign In
  • Subscribe
Open side navigation menuOpen search bar
Financial Times
SubscribeSign In
  • Home
  • World
    Sections
    • World Home
    • Middle East war
    • Global Economy
    • UK
    • US
    • China
    • Africa
    • Asia Pacific
    • Emerging Markets
    • Europe
    • War in Ukraine
    • Americas
    • Middle East & North Africa
    Most Read
    • The UK should press ahead with the inevitable on tax
    • Linda Yaccarino steps down as chief executive of X
    • Dutch pension funds set to sell €125bn of government bonds
    • Britain, France and the necessary relationship
    • Trump threatens to impose 50% tariff on Brazil
  • UK
    Sections
    • UK Home
    • UK Economy
    • UK Politics
    • UK Companies
    • Personal Finance
    Most Read
    • The UK should press ahead with the inevitable on tax
    • Britain, France and the necessary relationship
    • Don’t believe the myth: Britain’s services have been hit hard by Brexit
    • UK landlords quit sector as number of homes to let falls, survey says
    • Reeves to launch permanent mortgage guarantee scheme
  • Companies
    Sections
    • Companies Home
    • Energy
    • Financials
    • Health
    • Industrials
    • Media
    • Professional Services
    • Retail & Consumer
    • Tech Sector
    • Telecoms
    • Transport
    Most Read
    • Linda Yaccarino steps down as chief executive of X
    • Moët Hennessy sexual harassment case shines light on company’s culture
    • Dutch pension funds set to sell €125bn of government bonds
    • F1 boss Christian Horner sacked from Red Bull Racing
    • Europe just years away from uncrewed fighter jets, says defence start-up Helsing
  • Tech
    Sections
    • Tech Home
    • Artificial intelligence
    • Semiconductors
    • Cyber Security
    • Social Media
    Most Read
    • Linda Yaccarino steps down as chief executive of X
    • Europe just years away from uncrewed fighter jets, says defence start-up Helsing
    • Revolut in talks to raise new funding at $65bn valuation
    • Nvidia becomes first company to reach $4tn in market value
    • Musk’s Grok AI chatbot praises Hitler on X
  • Markets
    Sections
    • Markets Home
    • Alphaville
    • Markets Data
    • Crypto
    • Capital Markets
    • Commodities
    • Currencies
    • Equities
    • Monetary Policy Radar
    • Wealth Management
    • Moral Money
    • ETF Hub
    • Fund Management
    • Trading
    Most Read
    • The UK should press ahead with the inevitable on tax
    • Dutch pension funds set to sell €125bn of government bonds
    • Revolut in talks to raise new funding at $65bn valuation
    • Nvidia becomes first company to reach $4tn in market value
    • A new twist on an old bet with Buffett
  • Climate
  • Opinion
    Sections
    • Opinion Home
    • Columnists
    • The FT View
    • The Big Read
    • Lex
    • Obituaries
    • Letters
    Most Read
    • The UK should press ahead with the inevitable on tax
    • Britain, France and the necessary relationship
    • Don’t believe the myth: Britain’s services have been hit hard by Brexit
    • Why carmakers need to bring back buttons
    • Manchester prepares to welcome home Oasis
  • Lex
  • Work & Careers
    Sections
    • Work & Careers Home
    • Business School Rankings
    • Business Education
    • Europe's Start-Up Hubs
    • Entrepreneurship
    • Recruitment
    • Business Books
    • Business Travel
    • Working It
    Most Read
    • Memo from Paris: Simon Kuper takes a dip in the Seine
    • TALA founder: ‘We weren’t going to make payroll — so I sold my car’
    • Networking hots up in the yoga studio
    • Hot tickets: the rise of London’s day-festival scene   
    • How to make work more fun
  • Life & Arts
    Sections
    • Life & Arts Home
    • Arts
    • Books
    • Food & Drink
    • FT Magazine
    • House & Home
    • Style
    • Puzzles
    • Travel
    • FT Globetrotter
    Most Read
    • Why carmakers need to bring back buttons
    • Manchester prepares to welcome home Oasis
    • Lululemon vs Costco: the fashion copycat fight
    • The law of unintended consequences strikes again
    • Memo from Paris: Simon Kuper takes a dip in the Seine
  • HTSI
MenuSearch
  • Home
  • World
  • UK
  • Companies
  • Tech
  • Markets
  • Climate
  • Opinion
  • Lex
  • Work & Careers
  • Life & Arts
  • HTSI
Financial Times
SubscribeSign In

Behavioural economics

  • Friday, 27 September, 2024
    Undercover EconomistTim Harford
    Should everyone earn their pay rise?

    In a flourishing economy, what counts as a competitive wage is always increasing

    An illustration of a conductor leading an orchestra on top of a speeding train, set against a bold red background. The conductor stands at the front, while the musicians behind play instruments
  • Friday, 6 September, 2024
    Soumaya Keynes
    How an economist optimises their morning routine

    A model in winning the day

    Ann Kiernan illustration of a woman exercising with battle ropes.
  • Friday, 6 September, 2024
    Undercover EconomistTim Harford
    What we can and can’t say about what we do and don’t know

    Sometimes trying to think through the probabilities is a clarifying exercise, and sometimes it offers nothing more than false reassurance

  • Friday, 30 August, 2024
    Lunch with the FT
    Economist Eugene Fama: ‘Efficient markets is a hypothesis. It’s not reality’

    The giant of modern finance on the wisdom of crowds and locking horns with the investment industry

    An illustration of a man in a blue shirt with a city skyline in the background
  • Sunday, 25 August, 2024
    Jemima Kelly
    Why do we find it so hard to accept coincidences for what they are?

    Apparently meaningful relations between events get us hunting for causation in vain

    Illustration of sixes on two red dice with the top two dots of each as eyes looking suspiciously at each other
  • Friday, 9 August, 2024
    Undercover EconomistTim Harford
    What geeks can learn from sport

    It’s been a vintage summer for social scientists interested in how individuals and teams can perform

  • Friday, 12 July, 2024
    Undercover EconomistTim Harford
    Counting the cost of my ‘major keying error’

    When a system requires perfection from operators, the consequences can be troubling

    The image displays the word ‘Money’ with the letter ‘e’ replaced by the British pound symbol (£) and a zigzag red line below it, set against a black background
  • Thursday, 4 July, 2024
    Soumaya Keynes
    How much cash would it take for you to quit your job?

    Economists are turning to new ways of finding out

    Illustration of a person relaxing on a hammock strung between two trees
  • Friday, 14 June, 2024
    Undercover EconomistTim Harford
    Who’s responsible for our accountability problem?

    From the algorithm that raises your insurance premium to institutional denials over state scandals, it’s a problem with deep roots

    An illustration of a squirrel being passed through a shredder
  • Friday, 31 May, 2024
    Undercover EconomistTim Harford
    What’s Shakespeare’s forgotten legacy? Numerical hyperbole

    The Bard was understandably loose with his numbers. We must do better

  • Friday, 17 May, 2024
    Undercover EconomistTim Harford
    There’s no need to lose our minds over the Jevons paradox

    The Victorian economist’s analysis of energy use is useful but not inescapable

  • Friday, 26 April, 2024
    Undercover EconomistTim Harford
    Fossil fuels could have been left in the dust 25 years ago

    If only we’d followed Wright’s Law, solar tech could have been cheaper much sooner

  • Friday, 5 April, 2024
    Undercover EconomistTim Harford
    Why we’re all a bit like Jasmin Paris

    The endurance athlete has completed a feat that defies belief — but her motivations are familiar

  • Thursday, 4 April, 2024
    Gillian Tett
    Snickers wars reveal the enduring perversity of human behaviour

    Market failures occur because consumers are not the all-knowing rational agents that appear in economic models

    Illustration of a long receipt shaped like a snake spitting numbers, ready to attack
  • Friday, 29 March, 2024
    ObituaryDaniel Kahneman
    Daniel Kahneman, Nobel Prize-winning psychologist, 1934-2024

    An accidental invader of economics, his insights changed the discipline forever

    Picture of Daniel Kahneman in glasses, coloured shirt and sweater standing on the balcony of a building at Princeton University
  • Wednesday, 27 March, 2024
    Daniel Kahneman
    Nobel Prize-winning psychologist Daniel Kahneman dies, aged 90

    Renowned collaborative researcher debunked notion that people tend to make rational economic decisions

    Daniel Kahneman
  • Friday, 15 March, 2024
    Undercover EconomistTim Harford
    Why Swifties, holidaymakers and the hygienic should cheer for surge pricing

    At the right price, supply and demand match perfectly, the challenge is merely to find it

  • Friday, 8 March, 2024
    Undercover EconomistTim Harford
    The surprising public health benefit of unemployment

    In the US, fewer people died during the great recession. Why?

  • Friday, 1 March, 2024
    Undercover EconomistTim Harford
    The alternate universe in which Tottenham are top

    My son’s headmaster joked about his favourite team’s success but publication bias can have more serious consequences

  • Friday, 2 February, 2024
    Soumaya Keynes
    ‘Traitors’ teaches us that there is such a thing as too much trust

    I watched it so you don’t have to — and I spotted three broader parallels with the real world

    Ann Kiernan illustration of a trust fall, female figure falling backward into the open arms of a traitor wearing a cloak, while another traitor in a cloak is walking away.
  • Friday, 19 January, 2024
    Undercover EconomistTim Harford
    Are economists selfish? Not according to Monopoly

    The board game sums up wider misunderstandings about the role of economics

  • Thursday, 14 December, 2023
    Fund management
    Markets are becoming less efficient, not more, says AQR’s Asness

    Eugene Fama protégé warns a mass of superfluous data is confusing many investors

    Clifford Asness
  • Friday, 24 November, 2023
    Undercover EconomistTim Harford
    Why the breakdown of the 9-to-5 job is making us lonelier

    Desynchronised working makes sense, as long as you don’t think too hard about real people

  • Friday, 3 November, 2023
    Undercover EconomistTim Harford
    The simple maths puzzle that shows us how to separate fact from fiction

    Are you reflective, careless or hopeless? The answer might affect your ability to spot fake news

  • Friday, 6 October, 2023
    Undercover EconomistTim Harford
    Netflix and bill — the high price of a subscription lifestyle

    Businesses have cashed in on our carelessness

Previous page2Next page

Useful links

Support

View Site TipsHelp CentreContact UsAbout UsAccessibilitymyFT TourCareersSuppliers

Legal & Privacy

Terms & ConditionsPrivacy PolicyCookie PolicyManage CookiesCopyrightSlavery Statement & Policies

Services

Share News Tips SecurelyIndividual SubscriptionsProfessional SubscriptionsRepublishingExecutive Job SearchAdvertise with the FTFollow the FT on XFT ChannelsFT Schools

Tools

PortfolioFT AppFT Digital EditionFT EditAlerts HubBusiness School RankingsSubscription ManagerNews feedNewslettersCurrency Converter

Community & Events

FT Live EventsFT ForumsFT Leaders Academy

More from the FT Group

Markets data delayed by at least 15 minutes. © THE FINANCIAL TIMES LTD 2025. FT and ‘Financial Times’ are trademarks of The Financial Times Ltd.
The Financial Times and its journalism are subject to a self-regulation regime under the FT Editorial Code of Practice.
Edition:UK
International
Subscribe for full access

Top sections

  • Home
  • World
    • Middle East war
    • Global Economy
    • UK
    • US
    • China
    • Africa
    • Asia Pacific
    • Emerging Markets
    • Europe
    • War in Ukraine
    • Americas
    • Middle East & North Africa
  • UK
    • UK Economy
    • UK Politics
    • UK Companies
    • Personal Finance
  • Companies
    • Energy
    • Financials
    • Health
    • Industrials
    • Media
    • Professional Services
    • Retail & Consumer
    • Tech Sector
    • Telecoms
    • Transport
  • Tech
    • Artificial intelligence
    • Semiconductors
    • Cyber Security
    • Social Media
  • Markets
    • Alphaville
    • Markets Data
    • Crypto
    • Capital Markets
    • Commodities
    • Currencies
    • Equities
    • Monetary Policy Radar
    • Wealth Management
    • Moral Money
    • ETF Hub
    • Fund Management
    • Trading
  • Climate
  • Opinion
    • Columnists
    • The FT View
    • The Big Read
    • Lex
    • Obituaries
    • Letters
  • Lex
  • Work & Careers
    • Business School Rankings
    • Business Education
    • Europe's Start-Up Hubs
    • Entrepreneurship
    • Recruitment
    • Business Books
    • Business Travel
    • Working It
  • Life & Arts
    • Arts
    • Books
    • Food & Drink
    • FT Magazine
    • House & Home
    • Style
    • Puzzles
    • Travel
    • FT Globetrotter
  • Personal Finance
    • Property & Mortgages
    • Investments
    • Pensions
    • Tax
    • Banking & Savings
    • Advice & Comment
  • HTSI
  • Special Reports

FT recommends

  • Alphaville
  • FT Edit
  • Lunch with the FT
  • FT Globetrotter
  • #techAsia
  • Moral Money
  • Visual and data journalism
  • Newsletters
  • Video
  • Podcasts
  • News feed
  • FT Schools
  • FT Live Events
  • FT Forums
  • FT Leaders Academy
  • myFT
  • Portfolio
  • FT Digital Edition
  • Crossword
  • Our Apps
  • Help Centre
  • Subscribe
  • Sign In